The White Balloon was adopted by Bravehearts as symbolic of the issue of child sexual assault following a public demonstration in Belgium in 1996. 300,000 people gathered with white balloons in solidarity for the parents of children who were the victims of a previously convicted and released paedophile. Bravehearts continued the tradition the following year and and has done so every year since.
Now after 22 years, the white balloon represents a symbol of hope for survivors of child sexual assault and encourages them to break the silence by speaking out. In turn, the humble white balloon works to protect today’s children against sexual assault.
White Balloon Day is endorsed by Zoos Victoria’s ‘When Balloons Fly‘ campaign, which raises awareness about the effects of releasing balloons into the natural environment.
Please ensure that you are ‘balloon smart’ during White Balloon Day this year by refraining from using balloons (even those without helium) outdoors. Please pop and dispose of your balloons in the rubbish bin when you have finished your White Balloon Day activity or event.
Bravehearts does in no way endorse or recommend the release of balloons, helium or otherwise.
Whether you are a part of a school, small business, corporation, community group, council or you are simply an individual who cares about protecting the kids of Australia, there is something for you to get involved in this White Balloon Day 2018.REGISTER NOW
White Balloon Day is a Bravehearts signature awareness campaign. Held this year on Friday, September 7, it is a highlight of Child Protection Week (September 2-8, 2018).
White Balloon day brings together families, schools, governments, police, survivors, celebrity ambassadors, corporates and businesses for the common goal of child protection.
Funds raised throughout the campaign will go towards creating child safe communities via preventive education and training programs, as well as specialist support for kids and families affected by child sexual assault.BRAVEHEARTS WEBSITE